Spotify, so far, hadn’t done much to close off the podcasts that it had purchased, but perhaps that’s changing. Earlier this week it was announced that one of (if not) the most popular podcasts in the world, Joe Rogan’s, would now be moving exclusively to Spotify. News reports have said that Spotify paid over $100 million to get Rogan’s podcast on board, while some have put the number closer to $200 million. While it’s totally understandable why Rogan would take that deal (who wouldn’t?), it does remain a sad day for the concept of an open internet. When we lock up content into silos, we all lose out. The entire concept of podcasts came from the open nature of the internet — combining MP3s and RSS to make it all work seamlessly and enabling anyone to just start broadcasting. The entire ecosystem came out of that, and putting it into silos and locking it up so that only one platform can control it is unfortunate.
I’m sure it will get many people to move to Spotify’s podcasting platform, though, and that means those that do offer open podcasting apps (most others) will suffer, because most people aren’t going to want to use two different podcast apps. Even if the initial economics make sense, it still should be seen as a sad day for the open internet that enabled podcasting to exist in the first place.
Read more of this story at Slashdot.